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Popular sales trainer and author brian tracy examines some of the basic psychology behind the buying and selling process. What is a summary for the book the psychology of selling by. When i started in selling many years ago, i struggled for months, barely earning enough to survive while all around me other salespeople were selling and earning much more than me, and they didnt seem to be any smarter or working any harder. Add to this all the eyeopening modules on cognitive biases, psychological closing tactics, methods of selling, and of course, the allpowerful tutorials on copywriting and you can see why the psychology of selling is the most comprehensive course on selling on the internet. The unsuccessful salesperson says, the other guy has the best territory. The psychology of selling download ebook pdf, epub. The psychology of selling, brian tracy collection opensource language english.
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